Berkley Renews Sponsorship with American Bass Anglers
Athens, Ala. (November 29, 2016) - American Bass Anglers (ABA) announced today that Berkley has signed a multiyear sponsorship extension with American Bass Anglers. Berkley manufactures and sells the most well known products in the fishing industry. A true American success story, Berkley began its journey in 1937 in the small town of Spirit Lake in northwest Iowa. Decades later Berkley is a world leading tackle supplier and well known for its brands such as its Berkley Trilene, PowerBait, Gulp, Havoc, Lightning Rod, and many others.
“We are proud to partner with such an iconic outdoor brand as Berkley. Our members and weekend grassroots anglers worldwide rely on Berkley brand products every day. From line, lures, rods, and the specialized tools and equipment, Berkley makes so many of the products that anglers must have in order to be successful fishing and winning bass tournaments. Berkley has long been a great supporter of the weekend bass angler and we are excited to have their support,” said Morris Sheehan, President of American Bass Anglers, Inc.
As part of this sponsorship Berkley brands will be integrated into the sponsorship platforms and footprint at Ram Trucks Open Bass Series events, Ram Trucks American Fishing Tour Championship, Ram Trucks 100% Plus Team Trail events, American Couples Series Championship, and the Military Team Bass Tournament. Berkley equipment will also be included as part of the ABA Member Buyers Club where ABA members can take advantage of special offers.
For more information about Berkley visit your local outdoor retailer or visit www.berkley-fishing.com
“We are excited to continue our partnership with the nation’s largest amateur bass tournament trail”, stated Andrew Marks, Berkley Field Marketing Director. “The ability to support and interact with these avid bass anglers is core to our Berkley heritage”.
About American Bass Anglers: American Bass Anglers is committed to providing low cost, close to home tournaments for the weekend angler and at the same time offer each competitor an upward path for individual angler progression. For more information about American Bass Anglers, the Ram Trucks Open Series, the Ram Trucks American Fishing Tour, the American Couples Series, Military Team Bass Tournament and the Ram Trucks 100% Plus Team Tour visit www.americanbassanglers.com.
ABA is sponsored by: Ram Trucks, Triton Boats, Mercury Marine, Best Western Hotels, Livingston Lures, GEICO, Garmin, Carlisle, Power-Pole, T-H Marine, Hydrowave, Maui Jim, Abu Garcia, Berkley, LiT Coolers, Simms, MotorGuide, and Dr. Dans.
For Immediate Release: Berkley Renews Sponsorship of American Bass Anglers